A creamy hot chocolate with Japanese matcha, melted milk chocolate and a touch of cocoa. 🍵🍫
Here’s how to make your own Matcha Hot Chocolate at home.
In this first blog, we’ll explore Matcha, the vibrant green tea powder from Japan. Matcha has been enjoyed for centuries, particularly during traditional Japanese tea ceremonies. Today, it’s gaining international popularity, there’s even a dedicated Matcha Bar in New York City where you can try all sorts of creative matcha drinks.
In the Netherlands, Matcha is slowly making its way into cafes and kitchens, but many people are still discovering it. Matcha isn’t just ordinary tea—it’s made from finely ground whole tea leaves, giving it a unique flavor, color, and nutritional profile.
Matcha is produced differently from other green teas. About four weeks before harvest, Camellia Sinensis tea plants are covered with shade screens. This limits sunlight, boosting chlorophyll levels in the leaves and giving the tea its vibrant green color.
Once harvested, the leaves are:
Finally, the Tencha is stone-ground into fine powder, creating Matcha. This process is highly labor-intensive: it takes seven hours to produce just 100 grams of Matcha!

Not all Matcha is the same. The greener the powder, the higher the quality in terms of sweetness, flavor, and creaminess. Lower-quality Matcha is often used for cooking or baking, like Matcha cakes.
At HUG THE TEA, we offer Class A Matcha, the highest quality. It’s full of flavor, with fruity, bittersweet, grassy, and creamy notes.
Making Matcha is a ritual in itself. Here’s how you can brew it at home:
Check out our Instagram video: How to make Matcha in 1 minute! Matcha is a true SUPER FOOD. Read more about the health benefits of Matcha!
A creamy hot chocolate with Japanese matcha, melted milk chocolate and a touch of cocoa. 🍵🍫
Here’s how to make your own Matcha Hot Chocolate at home.
A cosy autumn matcha made with our homemade Pumpkin Spice Syrup, creamy milk and smooth Japanese matcha.
A creamy classic made with pure Japanese matcha.